Cold email software that does the research before it sends
Most cold email tools start when your list is already bought. Dinero starts at the lead: it hunts businesses matching your customer profile, verifies the address, writes a source-backed brief, drafts the opener from that brief, and paces sending per mailbox so your domain survives the campaign.
- Verified email
- before a lead is saved
- Per-mailbox pacing
- with warm-up ramp
- 3 / 7 / 21 day
- follow-up cadence
- 1 credit
- per usable lead
Everything a cold email campaign actually needs
- 01Lead discovery built in
Describe the customer you want and the hunt runs in the background across map and web sources, saving businesses that match the niche, city and size you asked for. No separate list purchase to import.
- 02Email verification before a lead is saved
Addresses are checked before a lead lands in your list, so bounce rate stays low and your domain reputation is not spent proving that a scraped address exists.
- 03Research briefs attached to every contact
Each lead carries a short brief written from live sources with the source URL attached, which is what the opener is written from. Personalization comes from something checkable, not a merge tag.
- 04Mailbox-aware throttling
Sending is paced per connected mailbox with warm-up ramping and daily caps, instead of dumping a batch and letting the provider decide what looks like spam.
- 05Follow-ups at 3, 7 and 21 days
Each follow-up pulls a new angle from the same research brief and stops automatically the moment the prospect replies.
- 06Review queue before anything sends
Drafts sit in a queue where you can edit the opener, the follow-ups and the footer, and approve or reject each one before it leaves your account.
Typical sequencer vs Dinero
The difference is where the workflow begins and how much of it you have to buy separately.
| Area | Typical cold email tool | Dinero |
|---|---|---|
| Lead source | Bring your own list, usually purchased | Discovery runs inside the workspace |
| Personalization | Merge tags and spintax | Opener written from a source-backed brief |
| Verification | Separate tool, separate bill | Runs before the lead is saved |
| Deliverability control | Send caps you configure by hand | Per-mailbox pacing with warm-up ramp |
| Pricing shape | Seat plus contact tiers | 1 credit per usable lead |
Five questions before you pick a tool
Sending from your own Google or SMTP account keeps the reply thread in your inbox and keeps the relationship with your domain, not the vendor's shared IPs.
A follow-up that lands after someone answered is the fastest way to lose a deal you already won.
Any tool that auto-generates and auto-sends in one motion will eventually send something you would not have signed.
Warm-up ramping, per-mailbox caps and bounce suppression should be behaviour in the product, not a checklist in the help centre.
You should be able to pull the full lead list, briefs and reply history out as CSV whenever you want.