Outbound

Outbound lead generation, end to end in one workspace

Most outbound stacks are four tools taped together: a data vendor, a verifier, a research tab and a sequencer. Dinero runs the whole motion in one place — describe your ICP, discover live companies, verify emails, research each account, then send and follow up from your own mailbox.

One workspace
list, research, sending
Verified only
no bounce, no charge
1 credit
per usable lead
3 / 7 / 21
day follow-up cadence
Pipeline

The eight stages of an outbound motion

  1. 01
    Define the target list

    Describe who you sell to in plain language. Dinero turns it into editable ICP criteria — sectors, size, region, signals — so the list you build is the list you meant to build.

  2. 02
    Source companies from live data

    Discovery runs in the background against live sources instead of a frozen contact database, so the accounts you work were reachable today, not two years ago.

  3. 03
    Find and verify contact emails

    Email discovery and verification run inside the same pass, with deduplication against everything already in your workspace. A lead is only saved when it has a send-safe address.

  4. 04
    Research each account

    The AI reads the company's own public website into a short factual brief with the source URL attached, so the first line of every email can reference something real.

  5. 05
    Write the sequence

    Generate or write an opener grounded in that brief, with templates and merge variables for the parts that repeat across the list.

  6. 06
    Send from your own mailbox

    Connect Resend or SMTP and send under your own domain, with per-day caps, throttling and warmup so volume ramps instead of spiking.

  7. 07
    Follow up on a cadence

    3, 7 and 21-day follow-ups run automatically and stop the moment someone replies. Cadence timing is editable per campaign.

  8. 08
    Close the loop

    Replies, bounces, opens, clicks and unsubscribes land on each lead's timeline, with suppression applied so a contact is never emailed twice by mistake.

Stack

What a typical outbound stack needs, and where it lives here

A description of how the workflow is arranged, not a claim about anyone else's product.

Typical stack
Dinero
List building
Data vendor subscription
Live discovery from your ICP description
Email verification
Separate tool and bill
Built into the discovery pass
Account research
Manual, one tab at a time
Automatic brief with a source URL
Sequencing
Another platform, another seat
Campaigns in the same workspace
Deliverability
Shared sending pool
Your own mailbox, warmup and daily caps
Reply handling
Inbox you forget to check
Replies and bounces on the lead timeline
Cost model
Per seat, per month
One credit per usable lead saved

Related: the B2B prospecting tool page, AI prospecting tools, or the pricing section.

FAQ

Outbound questions

Run your first outbound campaign with 500 free lead credits